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Hold The World – David Attenborough VR Experience

VR experience ‘Hold the World’ stars a hologram of David Attenborough and it’s astonishing

You don’t get many people who’ve been at the forefront of innovation in media like Sir David Attenborough.

Having brought Britain colour television, as well as his wealth of natural history programmes like Blue Planet and Planet Earth, David Attenborough will be stepping into VR at the start of June with Sky in his VR project Hold the World.

Hold the World has been made by Sky and Factory 42. In it, you are transported to the Natural History Museum in London, where a hologram of Sir David talks you through various artefacts and specimens which you are able to pick up, turn around, expand and shrink at will. The team at Factory 42 had to select just a few objects from the museum’s collection of over 80 million.